HYUNHAK Premium makgeolli
'HYUNHAK' is a Commemorative wine to the 2023 Suncheon Bay International Garden Fair with the concept
of a black crane, the symbol of Suncheon City. It is premium makgeolli designed by d'ORIGIN. The curved line
of the black crane and the shape of the black crane on the hill of Suncheon Bay are the motifs of the shape,
It allows you to take advantage of the soft and elegant characteristics of ceramics. The cup that comes with
the container also adds a chamfer surface like a container to complete the overall look.
'현학'은 2023 순천만 국제정원 박람회의 공식 건배주로 순천시의 상징인 흑두루미를 컨셉으로 디오리진이
디자인한 프리미엄 막걸리이다. 흑두루미가 형태적으로 가지고 있는 곡선적인 라인과 순천만 언덕 위에
올라가 있는 흑두루미의 모습을 모티브로 진행했으며, 도자기만의 부드럽고 단아한 특징을 살릴 수
있도록 했다. 용기와 함께 제공되는 잔 또한 용기처럼 단을 추가하여 전체적인 룩을 완성시켰다.
-
Client / Suncheon city
Design / d'ORIGIN
Date / 2023
Prototype manufacturing process
Various prototypes such as 3D printers and mock-up were developed to adjust the capacity
to fit the thickness of the pottery 5mm and to express the curve most similar to the black crane in a form.
Mold was made to make products out of ceramics, and in the process, it was made in the most perfect form for the formulation
of 'HYUNHAK' including the usability of holding the bottle and opening the cap. Through prototyping of various standards,
the optimal shape was found and developed into a premium makgeolli container.
Booyoung Buliding 203, 40, Baekjegobun-ro 41-gil,
Songpa-gu, Seoul,Republic of Korea, 05623
+82.02.597.8936
directed by Dongmin Chung
Copyright 2023. d'ORIGIN. All rights reserved.
